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Solutions
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Trade & Professional Associations
Dedicated space for your members to connect and engage with each other.
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Membership Organizations

Increase member engagement with news feeds, a resource hub, & more.
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Community Organizations
Strengthen communications and keep traditions alive.
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Unions
Engage national and local unions with a year-round mobile app.
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Education
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Why Clowder?
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Debbie Willis

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Debbie Willis is the VP of Global Marketing at Advanced Solutions International (ASI), the parent company of iMIS, TopClass, OpenWater, and Clowder. She has more than 20 years of marketing experience in the association and nonprofit technology space. Passionate about all things MarTech, Debbie has led countless website, SEO, content, email, paid ad, and social media marketing strategies and campaigns. Debbie loves creating meaningful content to engage and empower association and nonprofit audiences. Debbie received a Bachelor of Business Administration in Marketing Information Systems from James Madison University and a Masters of Business Administration in Marketing from The George Washington University. Debbie is a member of Sigma Sigma Sigma sorority and the American Society of Association Executives, and dabbles in photography. She also volunteers on the Marketing Committee for the Association Women Technology Champions.

Blog Post by Debbie Willis

Debbie Willis9/12/24 12:00 AM

How to Increase Mobile App Adoption in Your Association

When association professionals were surveyed for the 2024 Membership Performance ...
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Debbie Willis8/16/24 12:00 AM

6 Steps to Create a Mobile Engagement Strategy for Your Association

The way your members are searching for information online is rapidly turning mobile. ...
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Debbie Willis8/8/24 12:00 AM

Clowder to Debut in ASI’s Association Solutions Showcase Booth at the ASAE Annual Meeting & Expo

Alexandria, VA (December 7, 2023) — Advanced Solutions International (ASI), a leading ...
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Debbie Willis6/24/24 12:00 AM

See Clowder Live at ASAE Engagement Platforms Demo Day

The recently released The Ultimate Guide to Mobile Engagement shares that 90% of time ...
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Debbie Willis5/28/24 12:00 AM

8 Proven Tips to Drive Mobile App Adoption & Member Retention

Your association's mobile app can serve as a pivotal point for engaging with your members ...
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Debbie Willis5/21/24 12:00 AM

See Clowder Live at ASAE Community Platforms Demo Day

Did you know that 90% of time spent on mobile devices is spent on apps not mobile ...
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Debbie Willis4/9/24 12:00 AM

Top Features Your Association's Mobile App Should Have

Engagement and connectivity are paramount for associations looking to foster a vibrant ...
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Debbie Willis3/12/24 12:00 AM

The Art of Keeping Members Hooked: 6 Strategies to Drive Mobile App Engagement

The Importance of Mobile App Engagement Mobile apps have become an integral part of our ...
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Debbie Willis2/22/24 12:00 AM

Clowder is Headed to Tampa for Novi Summit 2024

The recently released Guide to Mobile Engagement shares that 90% of time spent on mobile ...
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Debbie Willis12/7/23 12:00 AM

ASI Acquires Clowder®, the Leading Association and Membership Mobile App Platform

Alexandria, VA (December 7, 2023) — Advanced Solutions International (ASI), a leading ...
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