2 min read
How Mobile Engagement Revolutionized Starbucks
By Katie Argueta on 26 March 2019
2 min read
Brand Loyalty in a Mobile-First Market
By Bridget Gorman on 20 March 2019
1 min read
How a Year-Round Mobile App Keeps Your Members Engaged Between Events
By Bridget Gorman on 12 March 2019
2 min read
The Rise of In-App Advertising
By Bridget Gorman on 7 March 2019
Marketing professionals are focusing more and more on mobile marketing as a primary element of their brand awareness and advertising campaigns. If your organization does not have an app or has not yet structured a sponsorship program for your app, then now is the time to change that so you and your industry partners can benefit from the opportunities this platform affords.
1 min read
Using a Year-Round Mobile App to Attract Younger Members
By Bridget Gorman on 26 February 2019
1 min read
The Benefits of a Configured vs. Custom Mobile App
By Katie Argueta on 19 February 2019
To maximize the efficiency and success of our solution, we take a configured approach to app development. And while we stay away from full customization, there are still many options we make available for tailoring and personalization of each app such as feature selection and naming, colors and branding, integrations and logo usage. This allows our clients to experience the feeling of customization without taking on all of the risks involved.
The risks of full customization include:
2 min read
How a Year-Round App Can Reverse Falling Membership Rates
By Bridget Gorman on 12 February 2019
2 min read
Increasing Transactions with the Convenience of a Year-Round Mobile Membership App
By Bridget Gorman on 30 January 2019
1 min read
Using Influential Members to Promote Your Mobile App
By Bridget Gorman on 9 January 2019