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Bridget Gorman

Blog Post by Bridget Gorman

Bridget Gorman5/21/19 12:00 AM

Promoting Your Year-Round Mobile Membership App Beyond Events

Launching a mobile app alongside a large event is a great promotional tactic. There is a ...
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Bridget Gorman5/15/19 12:00 AM

Afraid to Go Paperless at Your Next Event?

More and more associations are turning to apps to better run their events. However there ...
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Bridget Gorman5/7/19 12:00 AM

How Facebook is Crushing Snapchat with a Superior Mobile Experience

As Snapchat dwindles... what’s Facebook’s secret sauce?
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Bridget Gorman4/17/19 12:00 AM

Why Now is the Time to Invest in a Year-Round Mobile Membership App

One Central App Keeps You Front and Center
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Bridget Gorman4/4/19 12:00 AM

Clowder Case Study: Advanced Solutions International (ASI)

ASI’s annual iNNOVATIONS conference brings together employees, iMIS clients and partners ...
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Bridget Gorman3/20/19 12:00 AM

Brand Loyalty in a Mobile-First Market

In today’s digital landscape, your mobile presence is a critical arm of your brand ...
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Bridget Gorman3/12/19 12:00 AM

How a Year-Round Mobile App Keeps Your Members Engaged Between Events

The association space has become well-versed in using apps for events. They aren’t a ...
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Bridget Gorman3/7/19 12:00 AM

The Rise of In-App Advertising

Marketing professionals are focusing more and more on mobile marketing as a primary ...
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Bridget Gorman2/27/19 12:00 AM

Using a Year-Round Mobile App to Attract Younger Members

When marketing your association to new members, your goal is to put your best face ...
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Bridget Gorman2/13/19 12:00 AM

How a Year-Round App Can Reverse Falling Membership Rates

Member retention drives a lot of what you do and is a barometer for whether or not you as ...
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Bridget Gorman1/31/19 12:00 AM

Increasing Transactions with the Convenience of a Year-Round Mobile Membership App

Apps are at the forefront of the digital frontier primarily because they afford users ...
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Bridget Gorman1/9/19 12:00 AM

Using Influential Members to Promote Your Mobile App

Every membership association has its superstar members—the ones who volunteer, work on ...
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