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Debbie Willis8/27/19 12:00 AM< 1 min read

Webinar: Year-Round vs. Event-Only Mobile Apps

Associations are often well-versed in event-only mobile apps as they’re continually utilized for meetings, conferences and conventions. But what happens when an event is over? Well, 99% of the time, these single-use apps become deleted.

In this webinar, we explore the benefits of instead taking a year-round approach to mobile and what it means to extend mobile member engagement beyond just events.

 

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Debbie Willis
Debbie Willis is the VP of Global Marketing at Advanced Solutions International (ASI), the parent company of iMIS, TopClass, OpenWater, and Clowder. She has more than 20 years of marketing experience in the association and nonprofit technology space. Passionate about all things MarTech, Debbie has led countless website, SEO, content, email, paid ad, and social media marketing strategies and campaigns. Debbie loves creating meaningful content to engage and empower association and nonprofit audiences. Debbie received a Bachelor of Business Administration in Marketing Information Systems from James Madison University and a Masters of Business Administration in Marketing from The George Washington University. Debbie is a member of Sigma Sigma Sigma sorority and the American Society of Association Executives, and dabbles in photography. She also volunteers on the Marketing Committee for the Association Women Technology Champions.

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