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2 min read

Why App Design is Critical to a Successful Mobile App

By Bridget Gorman on 19 June 2019

As organizations strive to remain relevant and valuable in today’s mobile-first culture, they must chart a course for mobile member engagement. With a well-designed native mobile app, the paths of technology and communications converge and create a new avenue to increase member satisfaction, foster an active community, and advance your organization’s mission to provide resources and information to your members. The key to staying on course in this mobile journey is design. 

User Experience (UX) -- UX is a tech buzzword because it’s paramount to the success of any app. The UX relies on several factors that are directly related to design:

1 min read

Why Associations Need a Year-Round Mobile App

By Bridget Gorman on 6 June 2019

When the Culture Transforms, So Must Your Organization

1 min read

Promoting Your Year-Round Mobile Membership App Beyond Events

By Bridget Gorman on 21 May 2019

2 min read

Afraid to Go Paperless at Your Next Event?

By Bridget Gorman on 15 May 2019

3 min read

How Facebook is Crushing Snapchat with a Superior Mobile Experience

By Bridget Gorman on 7 May 2019

3 min read

Clowder Case Study: American Choral Directors Association (ACDA)

By Katie Argueta on 22 April 2019

ACDA membership consists of choral directors who represent more than one million singers across the United States. ACDA members teach choral music in public and private schools - kindergarten through senior high school - and at the college and university levels. They conduct a variety of choral groups, including boy choirs, children's choirs, men's and women's choruses, junior and senior high school choirs, college and university choruses, ethnic choirs, vocal-jazz ensembles, and symphony choruses. They also conduct choirs in their communities and in their places of worship. Membership is established by submitting a membership application and annual dues.

2 min read

Why Now is the Time to Invest in a Year-Round Mobile Membership App

By Bridget Gorman on 17 April 2019

2 min read

Clowder Case Study: Advanced Solutions International (ASI)

By Bridget Gorman on 3 April 2019

ASI’s annual iNNOVATIONS conference brings together employees, iMIS clients and partners from across the globe to build stronger partnerships and share ideas and opportunities related to iMIS. The 2019 conference was a great success, and the new year-round ASI Connect app helped attendees navigate the event and communicate with ease. 

Events Drive Downloads 

2 min read

How Mobile Engagement Revolutionized Starbucks

By Katie Argueta on 26 March 2019

2 min read

Brand Loyalty in a Mobile-First Market

By Bridget Gorman on 20 March 2019

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