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1 min read

What’s Your Alternative to Going Mobile?

By Bridget Gorman on 7 August 2019

Pushback is inevitable when pitching a new technology solution. Mobile solutions in particular are commonly subject to much apprehension. That’s because many organizations are still in the early stages of understanding the full value of a comprehensive mobile strategy. But to the uncertainty of mobile we ask: What’s your alternative? Is it more email? More web pages? More in-person meetings? What’s a better answer to decreasing engagement and increasing membership churn?

2 min read

Why Your Organization Should be Using OAUTH 2.0

By Bridget Gorman on 30 July 2019

When your organization’s employees and members log in to your web site, membership database, sales tools or HR dashboard, do they use one set of login information to access all the applications? OAuth 2.0 is the industry standard protocol that allows organization to authenticate user data across all applications. Without geeking out on the technical aspects of OAuth 2.0, here’s an overview of why it matters.

1 min read

Increase Employee Engagement with a Year-Round Mobile App

By Bridget Gorman on 17 July 2019

1 min read

Unlock the Power of Your AMS with a Year-Round Mobile App

By Bridget Gorman on 3 July 2019

Your members and your mission are the heart of your organization, but your Association Management System (AMS) is arguably your most valuable business tool. It might occasionally be the subject of ire, but the truth is, your AMS enables you to successfully create, manage and engage with the community you serve-- whether it’s member renewals, event management, registrations and payments, or activity and education tracking. 

With a mobile app, you have the opportunity to integrate with your AMS in order to add greater value to your communications and membership strategies and further complement your AMS’s functionality. 

2 min read

Why App Design is Critical to a Successful Mobile App

By Bridget Gorman on 19 June 2019

As organizations strive to remain relevant and valuable in today’s mobile-first culture, they must chart a course for mobile member engagement. With a well-designed native mobile app, the paths of technology and communications converge and create a new avenue to increase member satisfaction, foster an active community, and advance your organization’s mission to provide resources and information to your members. The key to staying on course in this mobile journey is design. 

User Experience (UX) -- UX is a tech buzzword because it’s paramount to the success of any app. The UX relies on several factors that are directly related to design:

1 min read

Why Associations Need a Year-Round Mobile App

By Bridget Gorman on 6 June 2019

When the Culture Transforms, So Must Your Organization

1 min read

Promoting Your Year-Round Mobile Membership App Beyond Events

By Bridget Gorman on 21 May 2019

2 min read

Afraid to Go Paperless at Your Next Event?

By Bridget Gorman on 15 May 2019

3 min read

How Facebook is Crushing Snapchat with a Superior Mobile Experience

By Bridget Gorman on 7 May 2019

2 min read

Why Now is the Time to Invest in a Year-Round Mobile Membership App

By Bridget Gorman on 17 April 2019

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